Italian fashion house Dolce & Gabbana will launch a new fragrance for men The One Sport part of the The One Collection. It will appear early February in the UK and later February in Italy. Dolce & Gabbana The One Sport will maintain the same idea and sensuality as the other Dolce & Gabbana The One perfumes. The One Sport will have an energetic and lively aroma ideal for men who adore sporty and independent styles. It will be first Dolce & Gabbana sporty fragrance with a naughty temper.

Stefano Gabanna said about the scent: “We have friends that go to the gym. They are each very different from one another, but they all enjoy going to the gym for themselves, to feel good about themselves. As the Latins said, ‘Mens sana in corpore sano (or a sound mind in a healthy body, in English).’ ”

Dolce & Gabbana The One Sport was developed by the teams at P&G Prestige and Givaudan. It is said that The One Sport will have a woody aroma made of rosemary, cardamom, patchouli, patchouli and Sequoia wood. The fragrance is advertised by the handsome model Adam Senn.

Dolce & Gabbana The One Sport will be available in 30, 50 and 100 ml Eau de Toilette.